Product review & rating has become a well known feature that the majority of the successful e-commerce merchants have applied on their product details page. Main benefit of this feature is: it assures the visitors and customers that zionproductreviews is not just another banal e-commerce product. Folks are actually talking about it (both good and bad) and their thinking shows up here!
People always leave for the competitors whenever your product details page can’t satisfy them by assuring them. Your product details page is an essential area of the site because this is the area as soon as your customers decide if you should add the item to the cart or to abandon it. Hence, every effort should be delivered to assure the customers the products you might be offering really are offers good bargain and value for price.
Among the strongest features in your product details page is definitely the solution to enable the customers express their opinion and experience about the product. A simple one line comment added with a happy customer can assure a lot of other visiting customers about buying the product.
Following are 5 methods for making your product details page more efficient by encouraging customers and targeted traffic to write reviews for the products:
Tips 1 – Product Details page Design:
Your product or service details page design should get special emphasize hence people always like to visit the products details pages which can be visually attractive and neatly presented. The merchandise details page should arrange the product images, description, prices and attribute selection options etc. very neatly and in a way to ensure that customers can find information easily. In case your product details page design and arrangement is vivid and attractive, people want to write something about this. Adding Image zooming, image video and multiple images illustrates the item better and so gives customers an excellent insight regarding the product. When a visitor finds a eye-catchy product details page, it’s much more likely that s/he wish to add some words there.
Tips 2 – Don’t make the process complicated:
Maintain the Review & Rating feature simple. A complicated process would simply forbid visitors and customers from adding the reviews. If you would like the rating feature to be present along with the review option, provide a visual 5 star rating which is often rated using the mouse click. Provide you with the negative rating options that could provide a bold impression towards the visitors that they are able to rate it how they feel. For the Review have the email fields optional as people often don’t want their emails to get visible publicly. Present an option if you should show or hide the email addresses from your published reviews. One issue you ought to be particularly careful about will be the CAPTCHA. Easy CAPTCHA may be easily broken by the spammers and hard CAPTCHA irritates the true reviewers. Select one which can be hard to break through the Spamming softwares yet easier for the human users to read.
Tips 3 – Moderate the Reviews and rating:
Your e-commerce platform should help you administering the review and rating casted from the visitors or customers. You must be able to publish/un-publish the reviews,(even manipulate if you wish), control the visibility, control the amount of reviews per page, reply returning to a reviewer along with other conventional review & rating moderation features. If you value what your prospects say concerning your products, you should regularly moderate the reviews. Visitors feel frustrated they find that their reviews are never getting published within your website. Send them thank you emails for that reviews and visiting your site so when reply lrqusd the review, write something which would not merely impress the reviewers but additionally other visitors.
Tips 4 – Keep the ‘Negative Reviews’ as well:
If your product details page is filled with reviews with flattering and praising words & all 5 stars, that could possibly make other visitors doubtful about authenticity of the reviews. If customers are criticizing these products, it’s your best opportunity to defend the reason why and let others realise it. Take the chance to confront the negative reviews with satisfying answers and set them among the other reviews.
Tips 5 – Reviewing Competition:
How about announcing a bit gift, free coupon or discount for your top rated reviewers? Yes, that will definitely encourage visitors and customers explore your products and write something on them. A $5 promotion code, 5% discount or free gift wrapping would inspire whole lot more visitors and customers to publish some lines for the products.
Present your products or services more visually as well as in richly designed format, offer some benefits for writing reviews, have the process easy and moderate regularly to get more reviews.